I got an email from a company that provides software to PR companies - they were pushing a white paper that has their "Five Golden Rules for Blogger Relations: Tips and Tools of the Trade from Today's Blogging Experts". Yeah, they sent a paper on how to deal with bloggers to one of the crankiest, most curmudgeonly, contrarian bloggers in downtown Los Angeles. Anybody want a copy of their white paper?
I actually thought that what they had to say was very not bad, once you get past the cheesy PR-speak. But what do I know? After watching this video, I see now that I really don't know the first thing about blogging.